Welcome to our annual report, the third in which Orange Polska’s results are presented on an integrated basis. By combining the financial and non-financial aspects of our business, we aim to show you the wider context of our activities, and in particular how our business responds to the external and internal environment in which we operate.
In this report we discuss how we create value over time for our stakeholders, while building a more sustainable business at the same time. We demonstrate that we can create value not only in financial terms, but also in other forms like trust, reputation, job satisfaction, customer loyalty and good relations with local communities.
Over the past few years, integrated thinking has become more and more a part of ‘business as usual’ at Orange Polska. This is reflected in:
For us integrated reporting is also the way we show financial data in a broader social context, as well as non-financial data as an important factor in our company development. This gives us a new standard for management, increases our transparency and that truly reflects the way we work.
I’m proud to say that our efforts have been recognized: last year’s report received awards from the Responsible Business Forum, the Warsaw Stock Exchange and the Institute of Accountancy and Taxes.
I hope that our story continues to meet with your attention and interest.