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2024 marked the completion of our .Grow strategy. Its successful execution has positioned Orange Polska as a leader across all key market segments. We achieved our ambitious operational and financial goals while creating substantial stakeholders’ value and enhancing shareholders’ returns. Our well-functioning commercial engines enabled us to adapt swiftly to changing market conditions, showcasing our execution capabilities. During 2024, the customer bases of all our key subscription services sustained their healthy growth pace despite the more challenging environment in B2B. This was accompanied by solid ARPO growth, particularly in convergence, driven by our consistent value strategy and our ability to meet the evolving needs of our customers.

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